October 15, 2020
Hello my name is...

Zoë Björnson

Head of Product at Quilt by day ☀️
Habit Nerd by night 🌙

Favorite Emoji:
🌚
Current Color:
Yellow
On the Playlist:
Binaural Beats
Go-to Food:
Cheese 🧀

Hey Zoë, care to share a little bit about yourself?

Hi! I'm Zoë, a product person who enjoys creating simple experiences that help people help themselves. I love being outside, cooking, and having conversations with strangers (more on that later). I'm also a podcast host and habit nerd -- I'm kind of fascinated by how much changes when you focus on small habits and routines to guide your life. I'm a California born gal, but I've called many places home and am a recovering digital nomad currently living in Austin, Texas.

Can you tell us what you do as the Head of Product at Quilt for those who are unfamiliar?

As the Head of Product for a mobile app I do lots of things! Some days I'm sketching and designing, other days I'm implementing processes that (hopefully) help our team work faster and smarter. It's kind of a fuse of UX design, product strategy, and leadership.

How did you decide to pursue your specific career?

I launched my first product feature when I was in a social media manager role. From then on, I kind of got addicted to the feeling of launching and iterating in the world of digital products. I decided to pivot to become a designer after ~2 years working as a project manager for various design agencies in NYC because I wanted to create something and have a tangible impact on a business or product.

What made you interested in your field? What do you like about it?

I love UX design because you're helping people solve problems - both big and small. It's such a cool mix of data and art to create the best experience and it's also a fun challenge!

Any advice on how to stand out and get hired for those starting off?

Figure out what makes you unique and learn how to sell yourself.

3 Character traits that would make someone excel in your field

Patience, curiosity, and leadership.

Most difficult thing about your job?

Time management

What would you like to say to your younger self?

Don't do anything you think you "should."

Best advice you've received/heard?

Stay on Airplane mode for the first 30 minutes of every day.

Any last thoughts, advice, or recommendations for someone who wants to learn more about Product?

Be honest and authentic with what you're going through and searching for. People value honesty, whether they're hiring or not.

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